This is a classic (and tragic) example of why it’s important to make sure your ladder is visible in all conditions. Especially if you’re working in high-traffic areas or at night.
I have heard several stories where a ladder operator does everything right, and someone else runs into his or her ladder and causes an accident. Sometimes these stories have a happy result and others end in life-altering or fatal accidents. These kinds of incidents are especially common in the utility, telecom, and cable/satellite TV industries.
Choosing a brightly colored ladder and enhancing visibility with reflective labels may literally save your life!